Most local consumers rely on the Internet

PEW Internet conducted a survey and they found that people looking for information about local restaurants and other businesses say they rely on the internet, especially search engines, ahead of any other source.

Some 55% of adults say they get news and information about local restaurants, bars, and clubs. When they seek such information, here are the sources they say they rely on most:

51% turn to the internet, including:

  • search engines – 38% rely on them
  • specialty websites – 17% rely on them
  • social media – 3% rely on social networking sites or Twitter1

If you own a small business, particularly an eating establishment, you need to be utilizing local online marketing to make sure search engines find your business. We can help! Call us at (909)689-4043 Ext.525

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